Employee training: an investment, not a cost

14 de July, 2022

According to Clear Company (2021), 68% of employees consider training to be an essential policy in organizations. The American Management Association describes a direct relationship between training and profit: companies that increased their professional training initiatives recorded 63% more productivity and 69% more revenue.

The most successful companies in the world are those that offer their employees the best training opportunities. They look at training as an investment in success and not as a cost.

In fact, there are several reasons for your company to invest in human capital training. Discover the main ones with us.

4 Reasons to invest in training

1 – Attracting talent

Training is a recruitment tool. In addition to remuneration, candidates value other aspects, including the chance to acquire new knowledge and develop their professional skills.

Companies recognized for their continuous training opportunities are therefore in a better position to attract the best candidates.

2 – Retaining talent

Just as training helps in attracting talent, it also helps in its satisfaction and retention. Employees are more likely to want to continue working for your company if they feel that you are investing in their professional growth and development.

Although there are costs associated with continuous training, the costs of high turnover – of constantly training new employees – are much higher.

3 – Satisfaction and engagement

When companies invest in employee development, employees feel more valued and appreciated. This helps to increase their satisfaction and engagement with the organization.

In some cases, more satisfied and involved employees can even become ambassadors for the company, which can improve its notoriety and reputation.

4 – Greater productivity

Training gives employees a deeper understanding of their knowledge and skills. It gives them more resources to carry out their work more efficiently.

Employees become more creative, more proactive, with better problem-solving skills. And this results in higher productivity.

The truth is that training takes time, energy, resources and budget. That’s why many companies have some resistance to implementing these initiatives consistently.

But it is important for organizations to strike a balance between the burdens associated with training and the benefits that result from it.

Whatever your company, investing in people is the best investment you can make. They are one of the great critical success factors for your business and you should therefore try to exploit and maximize their full potential!